Niching Into Young Girls and Tweens

On average, a girl aged 14 or under will have $10 a week to spend. Here’s what the young girls like:

TeenGirls3

• Gel pens and cool stationery.

• Blo Pens and stencils

• Funky photo frames and accessories.

• Bubble gum — and everything you can imagine made of bubblegum. Top hits include wallets with bubble gum dollars; bubble gum that looks like lunchmeat, and “briefcase” bubble gum that features all manner of “top secret” bubblegum accessories.

• Snack Gear (unusual snacks)

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